Our Story

Morgan’s Half Acre Produce is owned by two farm families that decided to go into business together in 2005 and retail the fruits and vegetables they grow on their individual farms in the heart of the finger lakes. Prior to becoming Morgan’s Half Acre Produce, the building originally was a creamery in the early and mid 1900s, was later known as “The Stage Stop” – a country store with homemade ice-cream in the 1980s, and then a restaurant under various owners in the 1990s. Kelli Morgan began selling sweet corn in a small temporary stand in the corner of the parking lot in 1992, occasionally with some fresh juicy peaches to go along with it from her college friend Ned Morgan’s farm in Marion, NY. From there the seeds of success were planted!

 
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Kelli Morgan grows the vegetables sold in the market and manages the store with the help of her amazing team. She enjoys the close connections with customers and the opportunity to work outdoors growing and harvesting crops as well as marketing them directly to the consumer. The Morgan children – Jacob, Rachel, and Jessica – have all grown up picking and selling the produce over the years.

Our fruit partner, Ned Morgan and his family own Morgan Farms in Marion, NY where they grow hundreds of acres of strawberries and tree fruit including sweet and tart cherries, peaches, plums, nectarines and over 15 varieties of apples.

Being farmers first, both families are glad to be involved in agriculture and feeding people in both local and global communities. Taking care of the land we make our living from is a joy, and we love what we do and that we get to share it with you at Morgan’s Half Acre Produce!